Posts By : Chris Lyman

Hotel Domestique Partners with Trek Bicycle Store South Carolina for New Demo Fleet

Hotel Domestique, the cycling hub of South Carolina’s Blue Ridge Foothills, will have a new demo fleet of road bikes to kick off 2015 thanks to a new partnership with local retailer, Trek Bicycle Store South Carolina.

“Trek Bicycle Store is the kind of committed partners that will allow us to do some new and exciting things at the hotel for cyclists,” said George Hincapie, co-owner of Hotel Domestique and a 17-time Tour De France competitor.

Guests will have access to best-in-category bikes to tackle the Blue Ridge Mountain terrain, along with services and amenities for a world-class experience by five-time Tour de France soigneur Jeremiah Ranegar. Guests will find their bikes and gear prepped and ready in advance of each ride, computers loaded with maps of the area’s most popular routes, and massage services available by reservation. Further, the partnership will include scheduled group rides departing from the hotel, inviting both guests and local riders alike.

“In all of North America there aren’t many places like Hotel Domestique,” said Todd Melton, Trek Bicycle Store South Carolina. “Hotel Domestique is a true cycling destination and we’re excited to be a part of it. I can’t think or a more fitting place to showcase what these bikes can do.”

The new Trek demo fleet is expected to arrive at Hotel Domestique in late February with top-of-the-line road bikes for varied riding styles and ability. This includes the all-around smooth Domane, the light-weight climbing Emonda 5.9C, and powerful Silque, designed for women.

“We really hope that Domestique is as much a haven for our overnight guests as it is for the cycling community,” said Hincapie. “The amenities we offer aren’t exclusive to guests. By offering an expanded slate of group rides and some new programs in 2015, we hope more people can take advantage of our unique offerings.”

Those offerings include Café 17, which opened in 2014 to rave reviews. Featuring French pastries, classic espresso drinks and brewed coffee, artisanal charcuterie and cheeses, paninis and vegetables, Café 17 has quickly become the spot for cyclists to meet and refuel.

More information, including a finalized schedule for upcoming group rides, will be available in the coming months at both and